MRT Martin Reza Tschapke
Two rows of white envelopes, one of them signal green

Email Marketing

Your list is your most valuable ad account. Use it.

I build email marketing for coaches, personal brands and companies: regular newsletters, sign-up flows for live events and workshops, and automated email funnels that sell while you work. Concept, copy, design and technology come from a single source.

A typical funnel starts with a sign-up page, sends a confirmation, reminds people in good time before the live session and then leads to the offer. Every email has a goal, every step is measurable. And before anything goes out, you approve it.

Newsletter delivered.

Funnel process

A funnel leads step by step from sign-up to offer. I plan the path, build the sign-up and emails in your brand’s design and only send once you’ve approved every email.

  1. 1
    Roadmap and
    offer
  2. 2
    Sign-up page with
    double opt-in
  3. 3
    Emails with
    countdown
  4. 4
    Approval and
    sending

From sign-up to sale.

01

Plan

We define what people sign up for, what happens next and which offer comes at the end. That becomes the funnel’s roadmap.

02

Build the sign-up

Sign-up page, form and confirmation email in your brand’s design, properly connected to your newsletter tool and with double opt-in.

03

Write the emails

Invitation, reminders with countdown, offer email and recording: written in your voice, designed and tested on every device.

04

Approve & send

You review every email in advance, I schedule the sending. Open and click rates then show what resonates and what can be better next time.

Scope

What’s included.

Newsletter

Staying top of mind.

  • Topic planning
  • Copy & design
  • Sending & reporting
Sign-up

The way onto the list.

  • Sign-up pages & forms
  • Confirmation emails
  • Double opt-in
Funnels

Selling in the background.

  • Reminders with countdown
  • Offer emails
  • Automated sequences
Technology

Properly connected.

  • Mailchimp & co.
  • Tags & segments
  • Course & shop platforms

Working together

What matters.

Approval

Nothing goes out without your okay. Drafts and test emails land with you first, if you like with an approve button in a dedicated cockpit.

Your voice

I write the way you speak. Recurring phrases, stories and tone from your live sessions and texts flow into every email.

In practice

Newsletters that sell: for coaches and online businesses I run weekly product promotions and complete sign-up flows for live workshops, from the invitation and reminders to the sales email. Predictable, measurable, every week.

FAQ

Questions and answers.

What is an email funnel?

An email funnel is a sequence of automated emails that guides interested people step by step toward an offer. A typical setup: sign-up page, confirmation email, reminders before a live event and then the offer email.

Which newsletter tool do you work with?

I work with Mailchimp and comparable tools. I set up your tool from scratch or connect your existing one, with tags and segments, and on request linked to your course or shop platform.

Is the newsletter GDPR-compliant?

Every sign-up goes through double opt-in, meaning a confirmation email, and unsubscribing is possible at any time. That way every consent is properly documented, as data protection authorities recommend for marketing emails.

How long does it take to build a funnel?

A funnel with a sign-up page and email sequence is ready in 2 to 3 weeks. A single newsletter for a campaign is done in 2 to 3 working days.

Do you write the emails in my voice?

Yes. I write the way you speak: phrases, stories and attitude from your live sessions and texts flow into every email.

Will any email go out without my approval?

No. Drafts and test emails come to you first, on request with an approve button in a dedicated cockpit. Only after your okay do I schedule the send.

Got a project in mind? Then let’s talk about it.

Start a project

+49 176 24 24 20 80 · martin@tschapke.com